
TRACK 1 - Marketing
Rally 50 Million People
We’ll unit consumers, corporations, and governments to join the Spam Force. Each new member grows the Spam Force's influence.
With <1M followers, there aren't enough people to work the 180M hours required to end spam.
With 1M - 20M followers, the mission is no longer a long shot. Now, the movement to end spam can work.
At 20M, the question shifts from "if" to "how fast." Once we hit 50M, you'll see spam disappear within 12 months.
TRACK 1 - Marketing
We’ll unit consumers, corporations, and governments to join the Spam Force. Each new member grows the Spam Force's influence.
TRACK 2 - Business
We'll partner with phone companies, email providers, big-tech, governments, and experts to negotiate adoption of the solution.
TRACK 3 - Technical
Through the Linux Foundation, we’ll build open-source Identity Agents to prove they can stop 100% of spam for good.
In 2017, I was fed up with the flood of unwanted messages. So as a software engineer, I became obsessed with finding the solution. That obsession led me to create Identity Agents—the technology that will finally give us control and end spam for good.
My TEDx talk about spam will be published here as soon as it's released. Stay tuned!
Phone spam includes robocalls, spam texts, and pushed voicemails.
Spam email includes any unwanted email message.
Social media spam includes fake accounts, bots, and spam comments.
Including both individuals and business supporters.
Rob has working on this technology for the past 5 years - he's the real deal. Let's eliminate spam so I can get rid of my passwords too!
Jess M.
Spam Guy!!!! I love what you're doing and fully support you. Awesome meeting you at VidSummit.
Bro, words cannot describe my distaste for spam. I'm used to email spam, but what really gets on my nerves are SPAM TEXTS.
Here's one of the main differences: you vs them.
CURRENT TECHNOLOGY:
With communication providers like Verizon, Facebook, and Gmail, THEY decide which messages you get and content you see (and most of the time they're guessing!).
IDENTITY AGENT TECHNOLOGY:
Identity Agents allow YOU to decide which messages you get. Your agent acts as your "digital twin", filtering your content exactly how you want — without sharing your private data to anyone.
The fight against spam needed a champion that people could rally behind with enthusiasm. While many support the idea of eliminating spam, we found that presenting it as a typical business venture didn't ignite the passion we hoped for. However, when we introduced the concept of a superhero - the AntiSpamGuy - fighting to save the world from spam, the response was overwhelmingly positive. People loved the playful approach, the wordplay (like 'spam is for my plate, not my inbox'), and the idea of a relatable hero tackling a universal problem. This superhero persona resonated deeply, turning a 7 out of 10 interest into a perfect 10. It's a fun, engaging way to unite people behind a serious mission: ending spam forever.
An Identity Agent is a personal assistant (free app) that blocks, filters, subscribes, unsubscribes, and performs other online activities on the owner's behalf.